TOP PRIORITIES
CLEAN, SAFE & WELCOMING
Continue to provide BID 21 services and expand programs that keep Downtown Milwaukee clean, safe and welcoming for all.
ECONOMIC GROWTH
Strengthen Downtown’s role as the best place in the Region for local businesses, large and small employers, start-ups, retail, daytime and nighttime entertainment, and tourism to grow and thrive
PLACEMAKING, MARKETING & EVENTS
Bring people together through new and exciting shared experiences by activating Downtown’s public and privately owned/publicly accessible open spaces.
ARTS, CULTURE, ENTERTAINMENT & SPORTS
Grow Downtown Milwaukee’s reputation as a premier location for arts, culture, entertainment, film, nightlife and sports.
DOWNTOWN LIVING
Engage residential developers and residents in the revitalization and activation of Downtown through partnerships and active participation for vibrant and accessible places.
NEIGHBORHOOD & DISTRICT PARTNERSHIPS
Leverage the exciting diversity of Downtown neighborhoods and the potential for collective action by strengthening existing partnerships and creating new relationships with neighborhoods, community organizations and other districts.
Five-Year Strategic Plan Summary